Why You Should Set S.M.A.R.T Goals

As a Mister Sparky franchise owner, setting clear and specific goals is crucial for achieving success in 2023. One effective way to do this is by using the S.M.A.R.T. goal framework.

S.M.A.R.T. is an acronym that stands for Specific, Measurable, Achievable, Realistic, and Time-bound. Each of these characteristics can help you create goals that are clear, achievable, and effective in driving your business forward.

Specific goals are well-defined and focused. Instead of saying “I want to improve customer satisfaction,” a specific goal would be “I want to increase customer satisfaction ratings by 5% in the first quarter of 2023.” This goal is clear, and it provides a specific target to aim for.

Measurable goals can be quantified, so you can track your progress and know when you’ve achieved them. For example, “I want to increase the number of repeat customers by 25%” is a measurable goal. This allows you to track your progress and know when you’ve reached your target.

Achievable goals are realistic and attainable. They should challenge you, but they should also be within reach. For example, “I want to increase yearly revenue by 150% in the first month of 2023” is likely not an achievable goal, as it is unlikely that you will be able to achieve such a significant increase in such a short amount of time.

Realistic goals take into account the resources and constraints of your business. They should be based on your current situation and capabilities. For example, “I want to increase my repeat client base by 5% in 2023” is a realistic goal, as it takes into account your current client list and the resources you have available to achieve it.

Time-bound goals have a specific deadline, so you know when to expect results. For example, “I want to hire 2 new electricians in the first quarter of 2023” is a time-bound goal, as it has a specific deadline of March 31, 2023.

By adopting the S.M.A.R.T framework and following Mister Sparky’s tried and true systems and processes, franchise owners can set themselves up for success in 2023 and the years to come. We’d love to learn more about your business goals and how they align with our model at Mister Sparky, contact us today or learn more information here.